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With the spread of COVID-19, a lot of things have changed drastically in the lives of many people around the world. Arguably one of the most relevant aspects of the pandemic is an excessively large amount of time that millions of us have to spend at home. This has taken a toll on people’s mental well-being, physical safety, financial stability and overall quality of life.
With so much time on hands, however, there has been an increased chance of picking up a new hobby, finding, exploring and widening our interests and seeking comfort in various forms of art. Whether it is playing favourite tunes on loop, watching movies or TV series, creating paintings and whatnot, the options are satisfactory enough. Although, no one can deny that online media has been of great comfort for the home trapped. Various social media platforms help people stay connected with each other, and with the world around them. We can still see what our beloved creators are up to, follow the influencers of our choice, enjoy new content and momentarily forget about the grimy situation in which the world has been for more than a year now.
As already mentioned, the pandemic has prompted people to take up fresh and exciting activities, even something they would never have thought of doing in the past. If you happen to be one of them, and if staying indoors has inspired you to build your online presence, you have come to the right place. Below you can find several tips and tricks you can use, to bring comfort and make other people’s troubling times, as well as your own, more tolerable.
Mobilize Resources
Having the ambition to become a social media star, blooming with creativity, talent, fresh ideas and kind intentions to brighten up others’ lives is all good and well. However, these are not enough to successfully build the online career. You need to take things seriously, and be willing to make certain sacrifices. Afterall, every movement, business idea, or project is built upon the necessary resources which need to be appropriately mobilized.
Before you hop onto the online platform of your choice and probably find yourself disappointed in a short while, sit back, relax and ask yourself a couple of important questions:
- Do I know this platform well enough?
- Who is my target audience?
- Are my finances aligning well with the type of content I plan to create?
- Do I follow a specific schedule or upload content at random times?
- Is my content relevant at all?
- Am I prepared for the challenges and possible failures I may face?
Answering these questions will help make your future plans a little clearer. You will know what you are setting yourself up for, and prepare accordingly. Although, it should be noted that even if, say your song covers, are impressively well-done and truly enjoyable, you may not get any popularity at all. And why is that? Let’s say it has something to do with the way the algorithm works, or the manner in which content gets filtered or general lack of luck, or some sort of divine intervention – whatever it is, you might find yourself in need of spending some extra money.
It is not a newsflash that oftentimes, one of the most effective ways to kickstart your successful online career is to purchase followers, buy likes, order plays and views etc. Do not feel ashamed to engage in this practice, it has helped many people build their online presence and after you establish your persona to a considerable degree, you will not have to continue relying on websites, such as socialgreg.com for example, to boost your stats. Afterall, numbers matter a lot. People will be more drawn to your page/channel/blog, if they know that you already have some serious following. Surely, it is not the most fortunate way things can be, but you’re just going to have to deal with it.
Avoid Ridiculing Yourself
As self-explanatory as this may sound, you should be extra cautious to stay away from the backlash that will come your way quickly and effortlessly. Why, you ask? Perhaps, a bunch of Hollywood celebrities could answer that question better. In attempts to come across as ‘’relatable’’ and ‘’comforting’’, well-known names have ridiculed themselves incredibly. People found it ludicrous that someone from their million-dollar mansions would have the audacity to put themselves on the same page as those who go through actual hardships.
Be comforting, but do not go overboard with your sentiments. Avoid whining about the difficulties of your daily life. Remember that there are people living in the streets, and while they may not have access to your content at all, those who do, will not hesitate to criticise you. This is especially relevant, if you are aiming to become popular on Youtube, record vlogs, rants etc. Show thoughtfulness, and be patient with your audience.
